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ICM Loyalty

Earn points and turn them into rewards

  1. 01

    Sign Up

    • Sign up as a member to start enjoying the loyalty program

  2. 02

    Earn Points

    • Purchase a product

      Get 1 Challenger Points for every £1 spent

    • Order a plan

      Get 1 Challenger Points for every £1 spent

    • Sign up to the site

      Get 25 Challenger Points

  3. 03

    Redeem Rewards

    • MARATHON20

      30 Challenger Points = 20% off for "World Marathon Series"

    • Free World Shipping

      50 Challenger Points = Free Shipping for all items

    • MEDAL30

      50 Challenger Points = 30% off for "Medal Holders"

    • FREETOP

      150 Challenger Points = £19.5 off for "I CHALLENGE MYSELF Short-Sleeve Unisex T-Shirt"

    • FREEHOODIE

      200 Challenger Points = £34.99 off for "Unisex ICM Hoodie"

    • CHALLENGE50

      100 Challenger Points = 50% off for "Virtual Challenges!"